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Daisy Haggard and Bella Ramsey brushing their teeth side by side in Channel 4's thriller Maya

Trade · UK

The business · UK IE

Channel 4 Moves Into Disney+

From early 2027, Disney+ in the UK and Ireland carries Channel 4 live, on demand and, for some new shows, on the same day as broadcast.

By Jeff Cameron 3 min read

Photo: Channel 4

Channel 4 is moving into Disney+, and the more interesting question is who needs whom. On Tuesday 27 October, Channel 4 and The Walt Disney Company agreed to put the broadcaster inside Disney+ in the UK and Ireland from early 2027. Subscribers get a British public service broadcaster in an app they already pay for. Channel 4 reaches viewers who may never open its own services. Disney gets local depth it did not have to commission.

What Disney+ subscribers get

From early 2027, Disney+ customers in both countries can watch Channel 4’s linear HD channel live, along with hundreds of hours of its scripted and unscripted on-demand catalogue, at no extra cost. Big Mood, Tip Toe and 24 Hours in A&E are among the box sets. All of it sits in a Channel 4-branded section that works with the same navigation as the rest of Disney+, so the broadcaster keeps its name on the door.

The library is the easy part. The timing is the shift. Several Channel 4 shows each year will land on Disney+ on the same day they premiere on Channel 4, and the first three are already named:

  • Maya: Daisy Haggard writes, directs and stars in a darkly comic thriller about a mother and daughter in witness protection, opposite Bella Ramsey. The six-part series was shot entirely on location in Scotland, with Tobias Menzies, Harriet Walter and Tom Courtenay in the cast.
  • Stepping Up: Denise Welch leads a comedy about an over-enthusiastic stepdad.
  • Celebrity SAS: Who Dares Wins: former special forces operators put celebrities through SAS selection tests.

That is what separates this from ordinary licensing: a broadcaster deciding that reach matters more than keeping new shows exclusive to its own app.

Why both sides want it

Disney’s reasoning is explicit. Adam Smith, Chairman, Direct-to-Consumer at Disney Entertainment, said: “Local broadcaster partnerships are very important as we build our content libraries and serve fans around the world.” Read plainly, a global streamer is filling its UK and Irish shelves with programmes that are British by design.

For Channel 4, the pitch is discovery. Priya Dogra, Chief Executive of Channel 4, said: “We’re thrilled to be working with Disney+ to give audiences even more ways to discover and enjoy Channel 4’s brilliant shows.”

The arrangement also arrives as UK regulation of streaming tightens. The Remote has set out Ofcom’s new rules for the biggest streamers, which sit alongside partnerships like this one.

What is still unknown

Plenty. There is no launch date beyond “early 2027”, no length for the deal, no financial terms and no full content list; Channel 4 says launch timings and titles will be confirmed in due course. Advertising goes unmentioned, and so do E4, More4 and Film4. Until either company says otherwise, it is safest to assume that Channel 4’s other channels, and the titles it buys in, are outside the offer. That includes Friends, which returns to Channel 4 in January.

What it means for you

  • Disney+ subscribers in the UK and Ireland: Channel 4’s live channel and a slice of its catalogue arrive in early 2027 at no extra cost. No action needed.
  • Channel 4 viewers without Disney+: nothing changes. Nothing announced suggests any programme is leaving Channel 4’s own services.
  • Watching Maya, Stepping Up or Celebrity SAS: each will be on Disney+ the same day it premieres on Channel 4, so pick whichever app suits.
  • Key date: early 2027, with exact timings still to be confirmed.

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